Case study
The Best of Workplace Equity Communications
Aired on January 17, 2023 | 1 hour
Cindy Robbins
Former President & Chief People Officer, Salesforce
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Cindy Robbins
Former President & Chief People Officer, Salesforce
Cindy is an independent board director, corporate advisor, and senior executive with 20+ years of experience counseling CEOs and other senior executives. As President and Chief People Officer of Salesforce until 2019, she designed and oversaw a global workforce that became a model of innovative corporate culture. Cindy is an expert on recruiting and retaining talent, optimizing productivity and employee satisfaction, and building healthy and diverse cultures that facilitate growth. She was instrumental in making Salesforce an equal-pay pioneer, one of the world’s most admired companies, and one of the best places to work.
Cindy joined Salesforce as a recruiting manager in 2006 and rose quickly by working with business units around the world to optimize their hiring and compensation. In 2013, she led a study that motivated CEO Marc Benioff to rebalance gender pay across the company, generating acclaim for Salesforce and positioning Benioff as a visionary role model CEO. Leadership in pay equity and other innovations in Cindy’s People Operations enabled Salesforce to integrate talent successfully through major acquisitions. She helped Salesforce become one of Glassdoor’s Great Places to Work and reach No.1 on Fortune’s list of 100 Best Companies to Work For.
Today, Cindy serves on the boards of Silversmith portfolio companies, ActiveCampaign and Appfire, and Year Up, a non-profit organization that trains diverse young people and pairs them with major companies for internships and jobs. First in her family to graduate from college, she learned from her father, a former farmworker, and her mother, a real estate broker, to be ambitious and seek sponsors she can learn from and, in turn, she can help.
Kim Wicker
Director, Executive Compensation, American Airlines
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Kim Wicker
Director, Executive Compensation, American Airlines
As the Director of Executive Compensation at American Airlines, Kim leads the company’s executive compensation strategy, variable compensation plans, and pay equity.
Kim has served in various compensation roles for the majority of her decade-long career at American. Her background in demographics coupled with her compensation expertise allowed American Airlines to expand their diversity, equity and inclusion work as it relates to pay, and in September 2021, American announced their certification as a Fair Pay Workplace.
Before joining compensation, she supported the analytics arm of the People organization. She started her career with the airline as a station agent in Key West, Florida.
Kim holds a Bachelor of Science degree in Sociology and Social Sciences and a Master of Science degree in Demography from Florida State University.
Communicating your workplace equity strategy and status can be tricky.
Sharing your workplace equity efforts and progress requires consideration of all your various stakeholder audiences, from employees and management to board members and investors.
What are the best practices for workplace equity communications? What should you avoid, and what key points should you be sure to include? What’s the best way to communicate your data and plans?
In this webinar, join Syndio CEO Maria Colacurcio, former Salesforce exec Cindy Robbins, and American Airlines Director of Compensation Kim Wicker as they examine the best examples in workplace equity communications.
Watch this webinar to learn how to:
- Show progress over time
- Be creative but clear with data visualizations
- Go deep into multiple facets of workplace equity
- Use multiple formats for different audiences
Watch the full webinar
