SEATTLE — Sept. 28, 2023 – Fortune this week ranked Syndio as one of the 50 companies that are using “creative capitalism” to have a positive social impact in its annual “Change the World” list. Syndio ranked number 20.
Fortune’s list is intended to showcase the power of capitalism to improve the human condition by identifying companies that have made an important social or environmental impact through their profit-making strategy and operations.
Each year, Fortune looks for companies with recent impact and devotes several months to the solicitation and assessment of nominees. A team of journalists from Fortune then investigates each of the candidates independently. The final list is selected by the editors of Fortune based on the magazine’s own reporting and analysis.
Six of the companies on the list are current Syndio customers, including Walmart and Volvo.
“Establishing equity and opportunity at work has a far-ranging impact in society, and it’s an honor to have Fortune recognize us, and the importance of our mission,” said Syndio CEO Maria Colacurcio. “We live in an era of conflicting trends — colleges can no longer use affirmative action, but companies are doubling down on ensuring access to opportunities. We’re fortunate as a company, and energized as individuals, to be able to work with corporations across the globe as they navigate these issues and push for real change.”
Other companies on the “Change the World” list include global enterprises like MercadoLibre, Apple, Mastercard, Patagonia, Microsoft, PayPal, and Tencent; as well as a handful of smaller ones like Syndio.
According to Fortune, the selection process for the Change the World list begins with an open call for nominations from business, academic, and nonprofit organizations around the world. Companies with revenues > US$1 billion are given preference, and they strive to create a global and well-rounded list.
The Change the World list recognizes companies that have had a positive social impact through activities that are part of their core business strategy. As Fortune assesses nominees, among the factors that matter most are:
- Measurable social impact: They consider the reach, nature, and durability of the company’s impact on one or more specific societal problems.
- Business results: They consider the benefit the socially impactful work brings to the company. Profitability and contribution to shareholder value outweigh benefits to the company’s reputation.
- Degree of innovation: They consider how innovative the company’s effort is relative to that of others in its industry and whether other companies have followed its example or partnered with it.